Camping & Overlanding Gear FBA Brand

This Amazon FBA business operates in the outdoor lifestyle niche, offering high-quality camping and overlanding gear to the U.S. market. With a lean SKU count of six, the product line includes proprietary items like campfire grills and heavy-duty drill-in tent stakes—designed in-house and produced via two long-term manufacturing partners in China.

Key strengths include product ratings ranging from 4.4 to 4.9 stars, efficient FBA logistics with no third-party 3PL, and favorable 90-day supplier payment terms that support improved cash flow. The business generates 100% of its revenue through Amazon FBA, with all inventory stored and fulfilled through Amazon warehouses and Amazon Warehousing & Distribution (AWD).

The products maintain healthy net profit margins of 12%, and the small SKU base makes the business low-maintenance and easy to manage, requiring only 15 hours per week. With established supplier relationships and strong customer reviews, this brand presents a compelling opportunity for buyers looking to enter or expand within the growing outdoor lifestyle market.