Sports Wristband FBA Store

Established in 2017, this sports accessory business specializes in innovative wristbands designed to enhance on-field performance for athletes and coaches. With 8 years of market presence, the business has built a sterling reputation with a 100% Amazon Seller rating and 4.7-star overall lifetime rating across its 60 SKUs.

Operations are streamlined, with 90% of inventory handled through Amazon FBA and the remainder stored in a compact 300 sq. ft. storage unit. Management requires only 5 hours weekly from the owner for overseeing inventory, account health, ordering, and vendor relations, while two contractors manage advertising, maintenance, and customer service.

The business maintains a healthy 23% net profit margin with consistent growth, including a doubled SKU count in the past year and rising Average Order Value. Supply chain advantages include favorable supplier terms (only 10% down payment) and diversification options across multiple textile-producing countries. Growth opportunities include B2B/wholesale expansion, additional marketplace presence, direct-to-consumer development, enhanced advertising, and new product lines beyond the current wristband offerings.